I’ve just read about Banner Ad Blueprint
Ezine advertising is one of many kinds of online advertising. An ezine is an internet mag and there are several ways you can place adverts that will be read by the ezines customers and visitors to the site. How successful your adverts will be is dependent upon the ezines you select, the products and / or services that you market, the announcement itself and last, but definitely not least, the ezine advertising service that you opt to work with. It’s important that you do a little research before just hopping into any ezine. Here are some tips that you can follow.
Firstly, come up with a list ( so long as possible ) with all of the ezines that are related to your niche. Ensure you note how big each customer list is, how often each newsletter is sent out and the prices charged for adverts. After you have assembled your list, cross out ( gently ) the ezines that are charging more than you can afford.
You shouldn’t take these off your list because you could be able to afford them later on along the line. Take a look at the reputation of the ezines that are still left on your list. If you find that some of them come up in con reviews, or get a lot of negative testimonials, cross them out for good. When you have your skimmed down list, you’ll need to subscribe to each of the ezine advertising services that you have selected.