For instance, if your business focuses on jewellery, you may want to spot a rather more particular keyword like “costume jewelry” or more narrow, like “costume jewelry earings”. And you will find these keywords very simply by employing the Google Adwords Keyword Tool which is totally free of charge.
This specific tool gives you keywords that have relevancy to your business and also provides info about how competitive the keywords are, how often they are searched for, and how much people are bidding on them for pay-per-click ads. Identify three to 5 you can use early on in your internet site or blog.
Generally, each keyword should be used once in some kind of significant position in your internet site or on your blog (like the title or page header), in the 1st 5 words of any outline following the title or heading ), and in the last sentence of the content. In the body of your content, it should be used no more than three percent of the time.
Then you can start to work on getting back-links. You can do this by submitting articles about your business to article directories, Squiddoo, HubPages, or article directories and linking them back to your website. Or you can comment on blogs and forums that are related to your industry, and include your link in your comments.
These are merely a few ways you can get back links to your internet site.